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Merkl Documentation Portal
Your official source of information for everything regarding the Merkl platform
Merkl is the infrastructure used by stablecoin issuers, neobanks, fintechs, tokenized funds, and exchanges to distribute yield, dividends, and rewards. From one platform, you can design and run virtually any reward program (yield and dividend distributions, liquidity incentives, airdrops, points programs, token-holding rewards, and more) across dozens of chains, without building or maintaining the infrastructure yourself.
- For issuers & institutions: design, launch, and manage reward programs, distributing yield, dividends, and incentives to your users, without the operational burden.
- For users: earn rewards or points simply by taking part in eligible programs.
This documentation explains how Merkl works and how its building blocks fit together: campaign types, distribution methods, scoring, and customization. If you're building on Merkl (integrating the API, displaying rewards and analytics, or creating campaigns programmatically), head to the Merkl Developer docs.
What sets Merkl apart?
For Issuers & Institutions
- 🚀 Launch Complex Incentives in Minutes: Start a fully customized incentive campaign in less than 3 minutes, no need for weeks of development.
- 📈 Comprehensive Coverage: reward virtually any onchain or offchain activity (lending, borrowing, liquidity provision, token holding, vaults, airdrops, and more) across dozens of chains. See the 200+ campaign types.
- 🛠 Unmatched Flexibility: choose how the budget is spent over time, who is eligible, and who earns more. Run several campaigns on the same asset, incentivize on one chain and pay on another, and adjust campaigns after launch. See incentive mechanisms and additional features.
- 🔐 Keep Custody: distribute through a token wrapper, so your budget stays in your treasury until users claim.
- ⚡ Smart Rewards Forwarding: Automated detection of smart contracts & staking pools ensures rewards are correctly distributed even if users interact via third-party contracts.
- 📊 Advanced Analytics: Gain deep insights into incentive performance, including reward distribution, liquidity source breakdowns, and engagement trends.
- 🔌 Effortless Integration: Use the Merkl API for seamless data integration (APRs, rewards, analytics) or rely on the Merkl App for a ready-to-use interface.
For Users
- 💰 Maximize Earnings with Competitive APRs: Access multiple campaigns for the same asset to stack incentives and boost returns.
- 🔓 No Staking Required: Simply participate in eligible activities, no need to lock up assets or take on extra smart contract risks.
- ⛽ Gas-Efficient Rewards: Batch claim rewards in a single transaction, saving gas fees.
- 🌍 A One-Stop Hub for Onchain Rewards: With 20,000+ campaigns, Merkl provides a single dashboard to track earnings and discover the best opportunities.
Merkl is non-custodial for users: it only processes reward claims. See the custody model.
How to get started?
For Issuers & Institutions
- Learn how Merkl works under the hood by checking the Technical Overview
- Explore the building blocks of a campaign in Incentive Mechanisms
- Start your first campaign on Merkl Studio using our guide
- Check our integration and API docs to display Merkl APRs and rewards in your app
For Users
- Discover active campaigns & start earning in the Merkl App
- Learn how to earn rewards in Merkl by checking the user guide
🔗 Links
📩 Contact Us
Merkl is constantly evolving with new features and integrations.
If you have specific use cases or need guidance on your incentive or points program, contact us on Discord (BD Ticket).